Social media stats!

- For context, as of July 2015, total worldwide population is 7.3 billion

- The internet has 3.17 billion users

- There are 2.3 billion active social media users
      
- 91% of retail brands use 2 or more social media channels

Why use video on social media?

1. The number of videos posted per person increased by 75% in 2015

The amount of video being consumed on Facebook wasn’t the only standout growth story of last year - that demand was largely matched in supply. Facebook users increased the number of videos posted per person by 75% globally in 2015. In the United States this growth was even more impressive, rising 94%. 

Who would have thought that Facebook would be launching rockets!

🚀Watch dramatic moment SpaceX rocket EXPLODES at Cape Canaveral – blowing up Facebook’s £150 MILLION internet satellite. The Israeli made Amos-6 communications satellite was carrying technology to allow Zuckerberg's firm to spot beam wireless internet directly to smartphones in sub-Saharan Africa.

The social media company was working in conjunction with a French satellite provider named Eutelsat to lease the communication array for five years.

Stand out from the crowd!

Social media is important, but there are other things you can do to ensure you stand out from the crowd:

WEB DESIGN - Having a memorable website will keep the visitors coming back and you can drive traffic from your social channels to more information and sales at your website.

USE INFOGRAPHICS - Infographics will generate interesting and captivating resources. In turn, these can be used for years...

Humanise Your Brand Using Emojis 😃

emoji

By now, most of us are pretty familiar with emojis- these cartoon characters are able to sometimes convey what the written word can't. According to one recent study, looking at these faces can trigger the same facial recognition responses in the brain that are set off when we see images of other people.

For businesses that invest a lot of time into social media, it may be worth looking into how you can use emojis. Don’t overdo it, but some subtle touches may prove to be highly effective.👌..